Not only can new activewear give you a boost of motivation to go to the gym and make you feel great, it can help you perform better and make every second count (see what we did there?).
If you don't know our friends at Every Second Counts, they're a performance-led activewear brand, designed for the style-conscious, busy, modern wearer. Their premium kit seamlessly blends cutting-edge technology and a design aesthetic that takes you from bootcamp to the bar.
We've been testing some of the new collection, and are happy to say it exceeded all our (high) expectations.
Our founder and director, Laura Fullerton, tried out the fitted sports bra crop top. She previously considered herself a diehard Lululemon fan, and here's what she's got to say:
"I didn't really know what people meant by 'this sports bra is so comfortable' until I tried this one by ESC. It's got a seamless fit, and I love that it covers enough, so I feel confident wearing it in the gym without showing too much skin. The colour is amazing too. I highly recommend!"
See the product in full here.
Just use code 'FITTYLDN' at everysecondcounts.co.uk